Debt fundraising, prepared like a process.
360-IR works with companies on funding strategy, the financial narrative and the information process. Debt fund raising is a key capability, approached from the management side of the table.
The fund-raising process
A credible process connects the capital requirement to the funding strategy, financial story and management discussion.
Capital requirement
Purpose, timing and funding strategy
Financial story
One narrative across projections and materials
Capital providers
Potential universe and an organised data room
Terms & closure
Management discussions, structuring and follow-up
The practice
Company-side experience, applied to lender communication.
360-IR is led by professionals with over two decades in corporate finance, treasury, capital markets, fund raising and investor relations — including direct responsibility for a listed company's IR and treasury function.
That background matters when raising debt: we have sat on the company side of credit discussions, prepared lender-facing documents and coordinated the information and follow-up required through the process. We do not promise introductions; we prepare the company so the conversation is credible.
Fund Raising
Debt raising, done with documents and discipline.
Support for term loans, working-capital facilities, project finance, refinancing, structured funding and relevant debt capital-market situations. The focus is on preparation and disciplined process management, not promised access or outcomes.
What usually goes wrong
Four observations we see repeatedly.
These are the patterns that make a debt raise slower and more expensive than it needs to be.
Debt fundraising often starts when the need is urgent, not when the documents and narrative are ready.
Financial projections and the business case are prepared separately, so lenders see different stories in different places.
Management spends more time chasing documents and answering repeated queries than evaluating terms and structure.
No one owns the lender conversation across the process, so follow-up is reactive and the status becomes unclear.
What we do
Debt-raising services, plainly named.
Each engagement is scoped in writing, so both sides know what is covered and what is not.
Fund Raising services
Service areas, shown without implying allocation or volume.
- Term Loan
- Working Capital
- Project Finance
- Lender process management
- Refinancing and structured funding
- Credit Rating Process Support
Term Loan
Credit notes, information memoranda and lender presentations prepared from one set of numbers and one narrative.
Working Capital
Support for fund-based and non-fund-based facilities, including cash-flow analysis and limit justification.
Project Finance
Project reports, viability summaries and lender-facing material for greenfield and expansion projects.
Lender process management
Company-side support for lender materials, information coordination, management preparation, process tracking and due-diligence discussions.
Refinancing and structured funding
A clear, factual comparison of existing and proposed terms, including structured funding and debt capital-market situations where relevant.
Credit Rating Process Support
Preparation of credit information, financial analysis and rating-agency presentations, with management preparation and coordinated responses to information requirements.
How this is different
The difference is preparation, not lender access.
We do not claim a network of lenders. What changes is how the company is prepared, who coordinates the company-side information flow, and how consistently the story is told.
Timing
- Usual approach
- Begins when the need for capital becomes urgent.
- 360-IR
- Prepared early, with documents and narrative ready before lender discussions start.
Financial story
- Usual approach
- Projections and business case sit in different files and are not always aligned.
- 360-IR
- One set of numbers drives every document and conversation.
Management time
- Usual approach
- Absorbed by document collection and repeated lender queries.
- 360-IR
- Protected for commercial decisions while we coordinate the company-side information flow and follow-up.
Lender targeting
- Usual approach
- Broad outreach with limited filtering by facility fit.
- 360-IR
- Potential capital-provider universe assessed based on facility type, sector appetite and likely ticket size.
Review cadence
- Usual approach
- Updates only when the lender asks for them.
- 360-IR
- Regular status updates and a clear decision log throughout the process.
Contact
Begin with a conversation.
Tell us about your company and the facility you are considering. A senior practitioner replies within two working days.
